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Speaker Information

Paul Tilley Director INCOSTRAT

9:00 AM Workshop A: Using quick impact projects and corporate social responsibility programmes in conjunction with strategic communication to counter violent extremism: Planning for and delivering an integrated programme

This session will discuss how communications campaigns coupled with small, quick impact projects designed to improve community cohesion, promote good governance, and strengthen linkages between government and citizen, work together in a virtuous spiral to enhance messaging and project effectiveness.

Presenters will use case studies from the Middle East and Africa to demonstrate how messaging campaigns supported by projects that promote strategic social change foster positive progress in conflict transformation and specifically to provide credible alternatives to violent extremists.  

Participants will discuss what kinds of small targeted projects would make their communications campaign more effective. Examples will be drawn from the private sector’s corporate social responsibility programmes as well as government supported initiatives.

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